5 Reasons You Need a Consumer Engagement Marketing Tools

Any business is not just a success story of itself. There is a huge role of the consumers and the market that plays a pivotal role in making sure that the business runs. Businesses simply shut down because there are not enough people who are taking service from the business.  Get Free Demo: Top Customer […]

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The Five Phases of A Successful Project Management Cycle

Successful completion of any project is certainly not without its challenges. There are a million tasks that have to be handled at the same time – time, money, and resources never seem to be enough! Project managers need to have a clear idea about the various project management life cycle phases so that they can […]

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A Complete Guide to Employee Monitoring: Its Why & How

Every year, managers go through the process of employee performance review at the middle or the end of the year. Not only employees, but employers too dread the whole process of performance appraisals. It’s not surprising why. This is because half of them have no clue what to expect during the meet.  Get Free Demo: […]

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Most Influential Business Leaders to watch out for in 2020

Today’s business leaders are known to form the future of tomorrow. Great leaders inspire thousands of young minds — driving them towards a cause. They have the ability to motivate others.  This article will not only discuss the most influential leaders of all time, but also the emerging young leaders of India. We all know […]

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7 Must Implement Digital Marketing Trends for 2020

The New Year is around the corner, and I know you are prepped up to make a bang with newer marketing trends. To date, you might have gone through the most popular marketing blogs and followed ample YouTube marketing channels. But, have you determined the digital marketing trends the market will observe in 2020? If […]

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The Ultimate Guide to Brand Loyalty in 2020

Brand loyalty can do wonders for your business, it can help you generate recurring revenue from the same set of customers. Moreover, it can also come in handy for acquiring new customers as well. Although brand loyalty is essential, it is not easy to achieve and sustain. Let’s briefly discuss brand loyalty, its significance, and […]

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Automate Software QA With These 6 DevOps Testing Tools

The digital age continues to usher in innovative technology. There are new applications being released daily, higher-performing mobile devices, and software that makes software like it just a few years prior look antiquated. All this technology, however, hinges on the ability to test it. And test it fast. The faster technology and the software that […]

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5 Ways to Take Your Customer Experience Strategy to the Next Level

Customer experience, also known as CX, refers to the overall experience customers have with your business. The more you succeed in providing positive customer experience, your customers are more likely to become your loyal customers. A results-driven customer experience strategy is an effective way of building long-lasting customer relationships and gaining a competitive edge in […]

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Predictive Analytics, How is it Beneficial in eCommerce Retail Industry?

Managing your e-commerce store with the help of data received from your customer’s behavior on the store is made easier than ever! Being at the forefront of the ever-evolving technology world, the retail industry requires to keep up with the latest technologies. Get Free Demo: Best eCommerce Platform Software for Retail Even though this technology […]

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Top 7 GPS Attendance Apps for Your Business

GPS attendance apps, also known as GPS attendance management software, enables businesses to automate their attendance and leave policies. Manually tracking employee attendance is a tedious and time-consuming task that is prone to errors. Get Free Demo: Best Attendance Management Software in 2019 The inaccurate entry of data is not only a waste of time but […]

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Leverage LinkedIn’s Emerging Popularity For Your Business: Here’s How

When LinkedIn was first launched in the year 2003, people used it to know the professional life of fellow workers and get information on job opportunities. But as the years passed, it evolved just like other social media platforms, in terms of what people can do on LinkedIn. Individuals use it to portray their work […]

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8 Best VOIP Service Providers for Your Business in 2020

VoIP service providers are now the chosen software tools, both among small-scale as well as medium enterprises. These simple business VOIP providers are quite easy to install and offer a gamut of features. Most of the leading voice over IP service providers are also competitively priced when you compare them to the cumbersome, conventional phone […]

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Difference Between Traditional POS and Cloud-Based POS Software

Point-of-Sale (POS) software has made significant progress in the last decade. Many businesses have come to realize the benefits of using a POS system and have jumped into the bandwagon.  Get Free Demo: Best POS Software in 2019 However, many are still skeptical about implementing a POS system. There are many reasons why, but the […]

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How Can An Organization Easily Implement ATS Solutions?

Investing in the right Applicant Tracking System (ATS) requires a lot of forethought and prior planning. You need to pursue a comprehensive implementation process to ensure that the ATS solution you have chosen is the best fit for your organization. You should learn the software, make sure that it is working correctly, and that it […]

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Managed WordPress Hosting and How to Choose the Best Provider

WordPress is the driving force behind more than one-third of the world’s most popular websites. But not every company that offers managed WP hosting services is created equal.  Indeed, if you wind up with the wrong managed WordPress hosting service, it’s likely to remind you of an awful lot of your old shared hosting service. […]

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11 Best eCommerce Marketing Strategies to Peak Sales in Holiday Season

The idea of shopping at marketplaces is losing ground nowadays due to the availability of a multitude of online options. With the number of eCommerce stores on the internet, shoppers are spoilt for choice. This has put both shoppers and businesses on the driving seat. The everyday entry of new players in the business has […]

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11 Best Web Design Companies in India

If you are contemplating creating a website, you will need an expert web design company to ensure you receive the look you desire for your website. However, with so many web design companies in the market, finding the one that is reputed, experienced, and affordable can be difficult. Top Web Development Companies in India List […]

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7 Free/Open Source Code Review Tools for 2020

Code review is an integral part of the development process. It is used to find out bugs and errors at an early stage of development itself.  The code review tools are so designed that it automates the whole process of reviewing the application development process. Thus, it has become an important tool for the development […]

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The Importance of Customer Loyalty Programs

Customer loyalty programs – you might have heard this term, especially if you are well-versed with the marketing policies of e-commerce websites. We all know that acquiring new customers costs much more than retaining existing ones. Hence, you must ensure that you do not lose your current buyers and take all measures to keep them […]

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How to Use Marketing Automation to Boost Personalization

With the recent explosion in technology, marketing automation has come a long way.  Marketing automation tools help build and execute campaigns that influence customers. It has enabled businesses to keep their customers engaged and increase their ROI as well.  Get Free Demo: Best Marketing Automation Software in 2019 The key here is personalization. When you ask […]

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Interview with Hemant Mehta, Sales Director of AIVHUB LTD

In conversation with Hemant Mehta, Sales Director at AIVHUB LTD How long have you been working with this product? I have been working with AIVHUB LTD for the last 6 years. What is the most interesting thing about your job? The most interesting thing I enjoy about my job is that every company and people […]

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8 Surefire Steps to Handle Employee Attendance Issues

Startups have really changed the office culture. Most importantly, it has managed to loosen the tight nine-to-five routine that we dislike the most. In fact, a lot of corporates started trusting their employees with managing their own schedules. They can choose their own work hours and decide for themselves when to show up to the […]

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Top Software and Digital Tools You Will Need to Revamp Your Marketing Efforts

Marketing is not something that can be done on pen and paper any longer. There are no billboards to set up, and no magazine spreads to make. Effective marketing is different because people have become so oversaturated with marketing materials that they are more proficient than ever before in simply ignoring them. Get Free Demo: […]

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Benefits of Using Data Acquisition System

The amount of data that is being stored and collected by businesses is mind-boggling. Some estimates say that companies only use a small percentage of the data that they own. The primary reason for this is that they cannot find the data. In the modern world, collecting data has become unbelievably cheap. Most people digitize […]

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Top 10 Email Marketing Companies in India

Despite being the oldest marketing medium, Email Marketing is one of the most affordable methods of online marketing to promote your products or services. It is a mean through which each brand can reach the maximum number of potential customers, generate leads, and ensure conversions. With the advancement in the digital world, email marketing has […]

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Top 10 Tools to Optimize User Engagement

Setting up a business is much easier than keeping it ahead of your competitors. However, in recent years, digital media has played a significant role in branding and customer service. While user engagement is highly critical, many brands overlook it. If you are amongst those, here are some compelling stats that will urge you to […]

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Significant Steps to Designing a Database

Fundamentals of Database designing If you can craft an accurately designed database, it can offer you the latest and accurate information necessary to gain efficiency in your workflow. While working with a database, the exactness of the design is very much essential in achieving your target. It is, therefore, certainly rewarding to spend your time […]

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10 WordPress CRM Plug-ins to Help You Manage Your Business

Apart from running through the SEO checklist, CRM is one of the most important types of software for your business. CRM, or customer relationship management software, helps you keep up with all the interactions with the customers, including chats and sales funnels. However, most conventional CRMs are heavily priced. Fortunately, some of the CRM plug-ins […]

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Lead Nurturing Strategy: What SoftwareSuggest’s Research Says

1. Best time to call your lead Often, there’s the best time for almost anything. Making a call to your lead isn’t an exception. So you must be wondering what might be the best time to call your leads, isn’t it? Well, the best answer is to contact them as soon as you receive the […]

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How to Start a Successful SaaS Startup

The global software as a service (SaaS) market, hasn’t unleashed its full potential yet. In fact, it’s continuing to grow steadily and is projected to reach 63.36 billion dollars by 2023. These numbers make the market the largest segment of the cloud services industry. Getting a share of this spectacular and ever-expanding market is possible, […]

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Top 7 Advertising Companies in India

Advertising has existed for more than 25 years now, and it has even taken an online route. You will find ads appearing everywhere — on your mobile phones, laptops, road billboards, and computers.  Online advertising is nothing but the use of websites and other online channels that acts as a medium to advertise your products […]

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8 Free/Open Source Mobile App Development Software

The use of smartphones has given rise to the need to develop mobile applications. Whether it is for personal use or business purpose, contracting a development company requires big money. Not everyone has that.  Fortunately, you can now create your own app with the help of mobile app development software. You don’t need any prior […]

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Top 20 SaaS Companies & Providers to Watch Out in 2020

We Have Listed Noteworthy 20 SaaS Companies & Providers To Watch Out in 2020 1. ActivePipe Website: https://activepipe.com/ Category: Marketing and Real Estate Founder: Ash Farrugia, Gavan Stewart Founded: 2015 Funding: ActivePipe has raised a total of $12.4M in funding over 4 rounds. Their latest funding was raised on May 1, 2018, from a Seed […]

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13 Best To-Do List App for Android and iOS

The current, contemporary, and busy lifestyle involves so many tasks, and that too on a regular basis. And whether we like it or not, each of these jobs, small or big, needs to be completed. Or else, there’s the dread of them piling up until the last moment. And in order to complete everything on […]

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Manage Team’s Task To Using Online Project Management Apps

The current workplace scenario is constantly evolving and with it arrives the requirement of comprehensive project management. The modern work environment is fast-paced and involves many simultaneous tasks, all being carried out simultaneously. so that one can not stick to traditional methods like whiteboards and excel sheets to keep track of all the ongoing activities. […]

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How CRM Becoming a Turning Point For Ecommerce Personalization

We live in an era where customer satisfaction is arguably the most vital factor that determines a business’s success. Moreover, when it comes to a customer-driven business like eCommerce, customer satisfaction is essential. When it comes to eCommerce, eCommerce personalization is a significant thumbs-up for a business, and a customer relationship management (CRM) software can allow […]

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10 Best Password Manager for Chrome

In all honesty, Chrome does provide a solution where you don’t have to really make a conscious effort into saving your password. Chrome by default asks you to save your password for you. And many a time, you have done so. It’s probably one of the most ignored factors of web-browsing and normally, whenever Chrome […]

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What Software Do Modern Manufacturers Use?

When we think of manufacturing and all the tools and equipment needed to do it, the software isn’t one of the first things that most people think of. However, the software is integral to the manufacturing process at every stage. Before the manufacturing line even starts running, the software is needed to design products and […]

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Must-do SEO On-Page Checklist to Grow Traffic in 2020

A one-size-fits-all approach never works for anyone when you are looking to plan a great SEO strategy. It is quite easy to waste a lot of hours every single day thinking whether or not the right combination of SEO tactics might benefit your business or not. Therefore, here is an SEO on-page checklist to help […]

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Interview With Niladri Sekhar Roy, Director (Business & Strategy) of IOP Technologies

ERP is a field that deals with almost all types of businesses and different industries of various natures. “Innovation and quick-to-market initiatives are must-haves in this field,” says Niladri Roy, Director of Business and Strategy of IOP Technologies, in a candid chat with us about their 2020 plans, brand identity and innovations for the future. […]

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Top Mobile App Development Tips & Tricks to Speed up Your App

We are surrounded by so many mobile applications serving the same purpose that we don’t stick to just one app for a long time unless it has something useful to offer that makes our life more comfortable. With the explosion of smartphones and mobile technology, the market is competitive with mobile application developers on every […]

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Types of Software are Helpful for Online Businesses

Many entrepreneurial-minded individuals are starting their own online business in today’s day and age, and it is easy to see why. An online business can be much easier and more affordable to operate, and in many cases, can simply be run from home. Not only this, but there is the potential for great success with […]

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7 Benefits of Using Engaging Quizzes as Your Lead Magnet

Quizzes, when paired together with a concise lead generation strategy, can become an extremely effective way to reach more of your target audience and generate loads of fresh leads. Buzzfeed’s successful venture with quizzes attracts more marketers to this marketing plan. Get Free Demo: Best Form Automation Software in 2019 According to Ion Interactive, compared […]

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How Video Recruitment is Better Than Phone Interview

Whenever you have a job vacancy and place an ad or announce an interview, most of the time, you are faced with many applications pouring in. Of course, you need to scan through the CVs and experiences of all these candidates in order to finally arrive at that ideal person who meets all the requirements […]

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Top SaaS and Tech Events to Attend in 2020

The dynamic of the business environment is continually changing. Besides, the software industry is one of the most intriguing ones in terms of constant development and innovations. To keep up with the latest trend in the software industry, it’s nice to attend some of the SaaS and Tech events happening all around the world. We […]

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Top 10 Online Marketing Strategies for Small Business

In recent years, the use of the internet has tremendously increased whether you search for some information or looking for products and services. Stats show that more than 4.39 billion people are currently using the internet in the whole worldwide(Source). Thus, it will not surprise when I say that digital ad spending is estimated to […]

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A Complete Guide for Mobile App Marketing for 2020

As the digital universe is expanding with the ever-growing use of smartphones, businesses are well aware of the potential that is trapped within mobile applications. But with such cut-throat competition in the market and similar business solutions, it is difficult to get people involved thoroughly with your business app. This is where the mobile app […]

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7 Ways to Get More Email Subscribers & Newsletters Subscribers

Effective email marketing is a powerful tool for promoting your content or announcing a new product launch to your soft leads so that you can gradually convert them into your loyal customers. Email marketing requires email lists, which play a crucial role in the growth and success of your business. If you want to survive […]

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Ultimate Chatbot Marketing Guide: All You Need to Know

The idea of using a chatbot marketing for your website or application can freak you out, especially if you know nothing about chatbots and their development. However, chatbots can be of significant advantage and can help you ease your marketing process along with increasing customer engagement and satisfaction. Get Free Demo: Best CRM Software in […]

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10 Tips to Make Your Gym Business More Profitable With Fitness Software

New technologies are emerging that are changing the way we do our businesses. Every fitness center, gym, and other membership-based club businesses are moving towards fitness software. These technologies have enabled to transform the member experience and have made it easier than ever to obtain information, sign up for activities, and access fitness facilities. Get […]

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Digital Marketing Experts in India to Follow in 2020

Has your digital marketing strategy started looking a bit templated these days? Well, Digital Marketing being a huge landscape today finds it impossible for marketers to stay up-to-date with the changing environment and emerging trends or strategies for exponential growth. Best Digital Marketing Services in 2019 But, there do exists a simple way to learn what’s […]

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Startup Interview with Harsh Kohli, Founder of Peri CRM

Peri CRM is the most loved Sales Force Automation platform by FMCG front liners. Developed by a peculiar blend of curious brains, Peri CRM is conceptualized and designed to meet the automation goals of salespersons. Peri CRM has got an intuitive UI and UX that is easily understandable and adaptable by the sales front liners. […]

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How to Get Profit With Customer Tracking Software

Businesses predominantly revolve around the most critical factor – the customer. As organizations and companies expand, they do so more with an eye on what keeps the customers sticking persisting with them. Businesses have readily switched to more customer-centric working. They are directly obtaining information and necessary data from the customers. Companies, in a way, […]

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How Customer Experience Software Impact Your Business Revenue

Your business is thriving on how happy your customers are. Most of the companies these days are single-pointedly focusing on customers and their experiences while doing business with you. One of the core understandings of this fundamental is that customer experiences are solely dependent upon the quality of the product or the service they are […]

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Which is More Effective: Email Marketing vs. Text Message Marketing

Marketing strategies are facing continuous changes with the utilization of the newest tools and ideas. For guaranteed success in this world full of competition and large businesses, you have to be smart with your marketing. This is why you need to understand what kind of marketing is the best option for your business. From social […]

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Does Outsourcing Accounting Services Solve Your Scalability Problem?

There is no denying every accounting firm aims for growth and scalability like any other business that looks forward to making maximum profits. However, to make it a reality, owners need to focus on their operational and growth strategies rather than time-consuming tasks, which includes dealing with the back-office processes and repetitive tasks, especially the […]

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How On-demand Economy is Changing the Future of Service Industry?

An Introduction of On-demand Economy You must have heard about this term one time or the other. Well, as the name suggests, the on-demand economy is a task-based workplace system in which clients and vendors connect only when a particular project needs to be delivered. It is also called access economy, here, digital and technology […]

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SaaS Companies that Got Funded in 2019

This article gets updated every month to reflect the latest market data. If we missed out something on this list, drop an email at nilam@softwaresuggest.com! 18 SaaS companies got funded in November 2019. Here is the list. S. No. Name Category Funding Type Funding Lead Investor Total Funding 1 BlueVine Financial Management Software Series F $102.5M ION […]

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Interview With Barun Mallick, Product Marketing Manager of Keka

Keka, an all-in-one HR, payroll and attendance management software has emerged exponentially in the very competitive and crowded HR technology market. The journey has just started though, says their product marketing manager Barun Mallick, in a candid conversation with SoftwareSuggest. Here’s our full chit-chat with Barun on brand marketing, Keka‘s expansion plans and features of […]

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5 Types of Aptitude Test You’ll Face in 2020

Aptitude tests are a highly effective recruitment tool that allows employers to delve deeper into your psyche and see how well you respond to challenges under time pressure. They might sound alarming, but in reality, they’re beneficial for you too – if you put the time and effort into practicing mock tests before the big […]

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